★★★★★ 268+ Designers transformed

Build a Highly-Profitable, 1-3 person Brand Design Business in 6 months

Build a Highly-Profitable, 1-3 person Brand Design Business in 6 months

An online accelerator programme that gives experienced designers everything they need to build a lean, enjoyable and highly-profitable brand design studio. A unique mix of weekly calls, courses, coaching and community. By application only.

An online accelerator programme that gives experienced designers everything they need to build a lean, enjoyable and highly-profitable brand design studio. A unique mix of weekly calls, courses, coaching and community. By application only.

Limited spots per month. By application only (takes 3 mins)

How to get in to the next intake:

Check the intake status

If applications are open, click the button above and pick an available slot. If we’re in between cohorts, join the waitlist so you’re first to know when the next intake opens.

Complete the application

Answer a few short questions and schedule a 30‑minute chat with Pete to make sure your goals and experience align with the programme.

Begin your transformation

If it’s a good fit, we’ll welcome you into the community and begin building your calm, profitable design business together. This is where real transformation starts.

“Dude. I just wanted to drop you a note to say holy shit. This is seriously life-changing! Deepest thanks and gratitude for doing all this man.”

Luke Wenban

Independent Designer

Learn the exact process I use to build brands like these...

I’ll show you the same process I use to create world‑class brands like Heaps Normal, Hyro, Posca, Frekl, Koja and more. Learn how to build high‑value brands for clients who respect your work and pay premium prices.

I’ll show you the same process I use to create world‑class brands like Heaps Normal, Hyro, Posca, Frekl, Koja and more. Learn how to build high‑value brands for clients who respect your work and pay premium prices.

Everything you need to level up

Twice Weekly Mentoring Calls

Get direct support with 2 x live calls every week to build your systems, processes and business. Plus full replays and searchable transcripts covering every possible question.

Tutorials, Templates & AI Tools

Access transformative video tutorials, frameworks, every single document you need to run a profitable studio, and a custom AI agent that creates brand strategy in seconds instead of days.

An Intimate Global Community

Real talk in a tight‑knit community of incredible designers from around the world that genuinely help each other level up. No more feelings of loneliness whilst building your dream business.

Knowledge, experience & mentorship

Brand Mastery Accelerator is a thorough and comprehensive programme with two powerful parts:

SELF-PACED

Courses & Frameworks

Gain unlimited access to video modules, templates, frameworks, and the scripts you need to deliver a $50K–$200K+ branding process in just 6 weeks.

LIVE WEEKLY

Coaching & Community

Participate in mentoring, group calls, and connect with a unique community of designers supporting each other on the journey to becoming highly-paid brand design studios.

Your 6-month transformation process

Receive the exact templates, scripts, and systems I use to build multi-million dollar brands in my own studio. No guesswork. No gatekeeping. Just proven tools that deliver real results in just 6 months. 

Receive the exact templates, scripts, and systems I use to build multi-million dollar brands in my own studio. No guesswork. No gatekeeping. Just proven tools that deliver results.

Level 1

Mindset

We start by focusing on you. To build a world-class brand, you need the right mindset and habits. This week is all about preparing yourself - shaping how you think, act, and work. You’ll learn how to become the best version of yourself, ready to embrace the mindset of a highly profitable brand designer. We’ll set the foundation for success by rewiring how we approach our work and life.

Level 2

Foundations

With a strong foundation in place, we’ll dive into the practical steps. You’ll get all my step-by-step frameworks, templates, and tools for operating as a world-class brand builder. But it’s not just about the tools - you’ll also learn how to apply them in your life and business. We’ll explore how to find your niche, craft your story, and position yourself as the go-to expert in your field.

Level 3

Strategy

Now we’ll walk through the 5-step brand-building process I’ve refined over the past decade. From idea to world-class brand, you’ll see how to guide your clients every step of the way. We’ll develop a full brand strategy, covering the “Why,” “What,” and “How” of the brand we're building. You’ll learn how to identify your audience and create a brand that connects with them on an emotional level - setting the stage for powerful creative work.

Level 4

Perception

Here’s the secret to avoiding endless revisions: getting the client on board before you start designing. In this level, you’ll lead your client through a creative journey, exploring different directions before any design work begins. This process gives you clear insights into their preferences, helping you create a brand they’ll love whilst avoiding the revision cycle of doom.

Level 5

Design

Now we jump into the fun part: design. I share all my resources, tools, and processes for creating stunning, world-class brands. From secret font sources to creative inspiration, you’ll get everything I use to bring a brand to life. You’ll follow along as I design a brand in real-time, side-by-side with you. By the end of this week, you’ll know exactly how to execute a brand design that wows your clients.

Level 6

Launch

In Level 6, we’ll focus on launching the brand successfully. You’ll learn how to deliver everything the client needs to launch and grow their brand on their own. My process ensures the client feels empowered and confident to move forward without needing you at every turn. This not only guarantees a successful brand launch but also sets you up for repeat business and glowing referrals.

Limited spots per month. By application only (takes 3 mins)

Genuinely Transformational

Listen to what our members say

"I honestly can't recommend this programme enough. Pete & Nics have supplied everything you could ever need to run a design business."

James West
A Tribe Called West

"Pete shares absolutely everything, to the point where it feels too good to be true. I get off some of the live sessions and think - Wow this is wild!"

Sophie Hooper
​DSNHAUS

"Since doing the programme, I have systems and frameworks, and I've been able to charge more than I ever thought I could."

Jackson Tate
​Tate Creative

"The value that I've gotten out of the program is insane. This guy is legit. He's the real deal. Everything is just next level."

Jane Wallace Bradley
JWB Brand Design

"One of the best decisions I made this past year was to join Brand Mastery Accelerator. Working with Pete has been truly life-changing."

Daniel Stark
​Stark Design

"If you have a design studio, and you want to take it to the next level, THIS is for you! The best investment I've made in my life."

Jude Shuma
​Jude Works Co.

This programme creates impact

Massive wins happen inside Brand Mastery Accelerator. Members have 4x’d their fees, booked international projects and transformed their businesses in a really short period of time. With the right support and a simple system, the results can feel like magic.

Massive wins happen inside Brand Mastery Accelerator. Members have 4x’d their fees, booked international projects and transformed their businesses in a really short period of time. With the right support and a simple system, the results can feel like magic.

“Everything you’ve been providing and the support you give almost feels too good to be true. Genuinely. It’s something designers would dream of existing - very dramatic but so true.”

Sophie Hooper

Brand Designer

Limited spots per month. By application only (takes 3 mins)

Here’s just some of what you’ll get inside

Hugely valuable resources, not available elsewhere, that will fast-track you to becoming a highly-profitable 1-3 person branding studio.

6 Weeks of Transformational Training

Deep, step-by-step modules that teach you how to deliver $75K+ branding projects with confidence and clarity.

6 Months of Live Mentoring

Two weekly calls with me and the crew. Real-time support, deep dives, and answers to every question you’ve never had answered.

TalkShop Guest Sessions

Monthly masterclasses with top creatives and entrepreneurs - raw, honest convos that shift your mindset and sharpen your edge.

The Marketing Playbook

My entire workflow of how I create content, to how I run a live webinar using funnels to attract and convert clients.

The Sales Playbook

Battle-tested scripts and frameworks to run sales calls with confidence, close high-ticket projects, and finally ditch time-based pricing.

Content-to-Client 5-Day Challenge

Jumpstart your momentum with our signature challenge - clarify your niche, sharpen your offer, and create content that books calls.

Custom-built AI Tools

Custom GPT's that turn building brands and running a profitable branding studio into child's play. This alone will save you weeks.

Jobs, VIP Power Pack & Certification

Get exclusive project leads, member discounts, and your BMA certification - plus a VIP welcome pack to kick off your journey.

Every document, email & VO script

All studio docs, emails, scripts & templates ready for you to copy, customise, and use to build your own high-margin design business.

Who is this programme for?

The Studio Owner

You run a small studio and want to master the art of running a design business, without staff bloat. You’re ready to build premium brands that bring in premium clients and high margins.

The Creative Pro

You’ve been in the game for years, but you’re ready to reinvent yourself. This programme will help you modernise your skills and finally build the business you’ve always known you're capable of.

The Ambitious Freelancer

You’ve built a solid freelance practice, but now you’re ready to level up. This programme helps you turn scattered project work into a highly profitable design business with structure, confidence, and momentum.

Is this right for you?

This is for designers who’ve been in the game long enough to know they’re good - but are ready to be great. But let's also be real - this isn't for everyone.

This is for designers who’ve been in the game long enough to know they’re good - but are ready to be great. But let's also be real - this isn't for everyone.

You’re a good fit if:

  • You want real mentorship, not just theory
  • You’re ready to build a highly-profitable business
  • You’re sick of undercharging and revision hell
  • You want access to an intimate global community
  • You want to build a business that provides freedom
  • You know you’re capable of more - it's time!

You’re probably not a good fit if:

  • You’re not interested in levelling-up
  • You’re just chasing shortcuts and quick wins
  • You enjoy charging for your time
  • You don’t want help from someone who’s done it
  • You’re not interested in time and money freedom
  • You’re not ready to back yourself and go all in

You’re a good fit if:

  • You want real mentorship, not just theory
  • You’re ready to build a highly-profitable business
  • You’re sick of undercharging and revision hell
  • You want access to an intimate global community
  • You want to build a business that provides freedom
  • You know you’re capable of more - it's time!

Who should NOT apply?

  • You’re not interested in levelling-up
  • You’re just chasing shortcuts and quick wins
  • You enjoy charging for your time
  • You don’t want help from someone who’s done it
  • You’re not interested in time and money freedom
  • You’re not ready to back yourself and go all in

Meet your host

I'm Pete Brennan. I've been a designer for 25 years, run my own branding studio for nearly 10, and I once turned an idea into a $58M non-alcoholic beer company. None of that stuff matters. What I'm most proud of is that I've created a life where I work with people I love working with, turning their ideas into world-class, multi-million dollar brands. This allows me to run a profitable design business where I spend quality time with my wife and three children, and make a real difference to the people I work with. This is a fulfilling life. And THIS is what I teach inside Brand Mastery Accelerator.

I'm Pete. I've been a designer for 25 years, run my own branding studio for nearly 10, and I once turned an idea into a $58M non-alcoholic beer company. None of that stuff matters. What I'm most proud of is that I've created a life where I work with people I love working with, turning their ideas into world-class, multi-million dollar brands. This allows me to run a profitable design business where I spend quality time with my wife and children, and make a real difference to the people I work with. This is a fulfilling life. And THIS is what I teach inside Brand Mastery Accelerator.

Still got questions?

What exactly is Brand Mastery Accelerator? +
Brand Mastery Accelerator is a 6-month mentorship programme for experienced designers who want to build a lean, enjoyable, highly profitable 1–3 person branding studio. It’s not about theory or hype. It’s about putting proper systems around your skills so you can charge more, work with better clients, and stop feeling like the business is held together with duct tape.
Who is this for? +
This is for brand designers who already know they’re good—but are tired of winging the business side. If you’re freelancing solo, running a small studio, or reinventing yourself after years in agencies, and you want a calm, profitable setup without staff bloat or chaos, you’re in the right place.
What’s the time commitment? +
On average, around 3–5 hours a week. That includes watching the training, joining calls (or replays), and actually implementing things in your business. You don’t need to disappear from client work—but you do need to show up. Like anything worthwhile, what you put in is what you get out.
Do I have to show up live? +
You don’t have to—but I’d strongly recommend it. The live calls are where the real breakthroughs happen. You get direct feedback, clarity on your specific situation, and support from other designers going through the same stuff. Everything’s recorded and searchable, so if you miss a call, you’re covered.
What happens when I join? +
You get instant access to everything. You’ll start working through the in-depth video training modules and worksheets inside Brand Mastery Accelerator, and you can jump straight onto the next live Value Call—we run them twice a week. From day one, we focus on simplifying your studio, tightening your process, and putting you in a position to charge considerably more money. You’ll also get access to TalkShop, which are intimate monthly expert guest sessions. There’s a private jobs board with real live briefs, often worth more than the entire investment in the programme.
What’s included in the programme? +
You get six weeks of structured, step-by-step training covering mindset, operations, strategy, design, and delivery, plus six full months of mentoring with two live calls every week. You’ll also get access to my entire studio system—proposals, decks, templates, dashboards, onboarding flows—the exact tools I use inside Electric Brands. On top of that, you’ll have the marketing and sales playbooks, custom-built AI tools to speed up your workflow, guest expert sessions (TalkShop), a private jobs board, member perks, a tight-knit designer community, and your VIP welcome pack and Brand Mastery Certification.
How is this different from other courses? +
Well, first of all—this isn’t a course. In fact, I’m slightly offended you think it is. It’s a hands-on, guided system with live mentoring, feedback, accountability, and a community of designers actually doing the work. This is built to help you grow into a confident, top 1% brand designer with real outcomes—not just more tabs open.
How much does it cost? +
There’s a mid-to-late four-figure USD investment to join. It's $7,500 USD for a 6-month membership. We also have a $4,000 USD DIY version. I’ll walk you through the exact pricing on the application call. Most members make their money back pretty quickly—but more importantly, they finally build a business that actually works long-term.
Do you have any sort of guarantee if I don’t like it? +
Yes—there’s a full 14-day, no-questions-asked money-back guarantee. If you join and it’s not what you expected, or you just change your mind, email us and we’ll refund you in full. No hoops. No drama.
Can’t I just figure this out with ChatGPT? +
ChatGPT can give you ideas. It can’t build your business. It doesn’t know your goals, your blind spots, or how to connect everything into a working studio model. Brand Mastery Accelerator gives you a proven system, live mentoring, accountability, and feedback from someone who’s already crossed the bridge—plus designers from all over the world doing it alongside you.
What kind of results can I expect? +
If you show up and apply the work, this can completely change your business. One member landed a $20K project (that I provided) on Day 11. Another closed a $60K project in Week 5—$8K was their biggest job before joining. Others replace their full income with one or two dream clients. Results vary, but this is built to get you wins fast.

“You’ve created something amazing. It feels like I’m on a different planet talking with you. I’ve learnt heaps & heaps that I never learnt at art school. The things you’ve taught me and the way you put it across is absolutely GOLD!”

Dom Stuart

Designer, Maker & Photographer

A note from Pete


Hey, it’s Pete.

If you've made it this far, you're probably already a bloody good designer.

But maybe you're stuck in the same loop.

Undercharging. Overdelivering. Always one quiet month away from burnout.

You didn't get into this to babysit needy low-budget clients, do round seven of revisions, or chase invoices from people who don't appreciate the value you provide.

You got into this to build brands that matter. Work with people you respect. Get paid properly. And actually enjoy the life you've built around it. And yes, that needs to include making money.

That's the whole point of Brand Mastery Accelerator.

This isn't a course you watch once and forget. It's a membership to a private community that helps experienced designers build fun, lean, highly-profitable lifestyle businesses. The kind where you earn more, work less, and run a calm, profitable studio you're proud of.

Here's everything you get inside:


6 x phases of in-depth video training - how to run a lean, highly-profitable studio, end to end
2 x live Zoom calls every week - real, live problem-solving on clients, pricing, mindset and business decisions
The community - a tight, vetted group of brand designers from all over the world. No gatekeeping. Real mates
250+ hours of call recordings - fully transcribed and searchable. The answer to almost any question you'll ever have about running a design business
Monthly TalkShop guest sessions - past guests include James Greenfield (Koto), CJ Cawley, James Barnard, Errol Gerson, Amy Hood (Hoodzpah), Mitch Wallis (Heart On My Sleeve) and more
Custom-built AI tools - for brand strategy, marketing assets, planning and scaling your business.
All my templates, frameworks and working files - proposals, contracts, workshop decks, sales scripts, dashboards, SOPs, the lot. Plug and play. Swap my name for yours
The Marketing and Sales Playbook - funnels, webinars, content systems, productising your services and building multiple revenue streams so you're not just charging for your time
5-Day Content-to-Client Challenge - a quick reset to lock in your niche and content system in under a week
The Jobs Board - new projects shared with the community. Some members make their investment back within weeks
VIP PowerPack - limited-edition merch and goodies, posted to you in the flesh
Software discounts - on the tools we actually use
Certificate of completion - letter-pressed, gold-foiled, posted to you
Lifetime access to all course modules, frameworks & templates

I also share deep and personal experiences on how I do things like:

• Build a service design business to 6-figure per month revenue
• Create brands like Heaps Normal, Hyro & Posca - now worth millions
• Run a profitable design studio with my wife, while raising three kids, navigating ADHD and still love the work

28 years in. I'm still learning. But I know what works now, and I know what I wish someone had told me 28 years ago.

Here's the thing though.
I don't take everyone.

We run small monthly intakes, then shut the doors. Only a handful of spots each time. That's not a marketing trick, it's just how the model works. Any bigger and I can't give you the time and attention that actually moves the needle. So we keep it tight and keep the quality high.

The investment is $7,500 for a 6-month membership. We have a payment plan available, if that helps with cashflow.

There's also a 14-day, 100% money-back guarantee. Come in, look under the hood, and if it's not for you in the first two weeks, you get every cent back. No questions, no dramas.

So here's how it works.

Click the Apply for the Next Intake button below and fill in the application. Takes about 3-4 minutes. Put some thought into it. Low-effort applications rarely get through.

I personally read every single one. Within 72 hours, we'll come back to you to let you know if it's a good fit and confirm next steps.

If it is, you'll jump on a call. Not with a closer. Not with some sales rep. With me (Pete). We'll make sure you're right for the programme, and that the programme's right for you.

If you've read this far and you're nodding along?

Then odds are, this is for you.

You probably know you're capable of more. You just need the systems, the mentorship, and the accountability to make it happen.

That's what Brand Mastery Accelerator gives you.

The time to do this is now.

Hope to see your name come through.​

Pete Brennan
Founder, Brand Mastery Accelerator
​--

If you're ready to transform your design business...

...click the button below to get started.

Limited spots per month. By application only (takes 3 mins)

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